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Supermarket
Maximise supermarket efficiency and increase sales with data-driven insights that enhance customer experience and optimise store performance.
Pain Points
Visitor Count
Inaccurate visitor count
Staffing
Inefficient staff allocation during peak hours
Queue and Navigation
Navigational Bottlenecks and Queue Management Issues
Customer Journey
Limited Customer Insight on In-Store Shopping Behaviour
Promotion
Missed Opportunities for Effective Promotions
Item not selling, but WHY?
Difficulty in Identifying Optimal Product Placement
Solutions
Accurate Visitor Counts for Operational Efficiency
Insightable’s computer vision and Re-ID technology deliver precise visitor counts and movement insights, helping optimise staffing and highlight missed sales opportunities.
Queue Management and 2D Floor Maps for Enhanced Customer Flow
Insightable’s 2D floor maps and queue management insights reveal navigational bottlenecks and reduce checkout congestion. This data helps streamline customer movement through aisles and at checkouts, creating a smoother, more enjoyable shopping experience.
Strategic Promotional Placement
With Insightable’s movement data, supermarkets can place promotions in high-traffic zones, ensuring new products and deals receive maximum visibility and customer engagement.
Customer Behaviour Insights
Insightable’s ReID technology tracks general customer interactions with displays and product zones, providing insights that help supermarkets adjust product positioning and promotion locations for greater engagement and sales.
Heatmaps for Strategic Product Placement
Insightable’s heatmaps highlight high-traffic areas, guiding supermarkets in placing high-visibility products and displays strategically, and identifying underutilised spaces to maximise sales impact.
Seamless Integration with Existing Cameras
Insightable integrates with your current camera system, using computer vision and ReID technology to provide valuable insights without additional hardware costs, making it a cost-effective choice for powerful analytics.
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